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Artificial Scarcity Debate Returns as Govt Readies DD Free Dish FY26 Slot Auctions

DD Free Dish FY26 Auctions Rekindle Concerns Over Artificial Capacity Constraints

admin9 months ago03 mins

As Prasar Bharati prepares for its annual DD Free Dish slot auctions for FY26, the long-running debate around artificial scarcity in broadcasting has resurfaced. Traditionally conducted between February and March, these auctions allocate channel capacity for the financial year starting April 1. Once again, broadcasters, industry bodies, and advertisers are keenly watching how the process…

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television carriage costs

DD Free Dish FY26 Auctions Rekindle Concerns Over Artificial Capacity Constraints