India’s real estate industry is entering a golden era. Towering skylines, smart townships, and sustainable designs are redefining the nation’s urban identity. From Mumbai to Hyderabad and Gurugram to Pune, India’s top real estate developers are creating architectural landmarks that reflect progress, innovation, and modern living. These developers are not just building homes — they’re…
Education in India is experiencing its most dynamic transformation ever. The rise of EdTech platforms has redefined how millions of students learn, practice, and grow. With technology bridging the gap between classrooms and homes, India has become one of the world’s fastest-growing online education markets. From live virtual lessons and AI-driven analytics to gamified courses…
India’s film industry, often called Bollywood, is more than entertainment — it’s an emotion shared by millions. From epic love stories to hard-hitting dramas, Indian cinema has defined generations and created timeless cultural moments. Behind this cinematic grandeur stand the production houses that shape, finance, and fuel these masterpieces. These companies combine storytelling, creativity, and…
Influencer marketing has quickly evolved from being a social trend to a full-scale brand growth strategy. In India, where over 600 million social media users engage with content daily, influencers have become powerful storytellers who shape opinions and purchasing decisions. From fashion and tech to finance and fitness, brands are using influencers to create authentic,…
India’s digital advertising landscape is changing faster than ever before. As consumers spend more time online, brands are turning to smarter and faster ways to reach them. Programmatic advertising is leading this transformation — replacing manual buying with automation, precision, and measurable performance. Behind this revolution are a few key players — the ad-tech powerhouses…
In India, jewellery is more than an accessory — it’s an emotion woven into weddings, culture, and heritage. As we move into 2025, the country’s leading jewellers are not just crafting ornaments; they’re redefining the wedding experience itself. With digital innovation, sustainable sourcing, and fusion designs, India’s top jewellery brands are bringing together tradition and…
India’s small and medium businesses (SMBs) have long powered the country’s economy. Yet, when it comes to digital advertising, many still struggle to compete with larger brands that have deep pockets and advanced marketing teams. That’s where Amazon Ads sees its biggest opportunity. By using artificial intelligence (AI) to simplify campaign management, Amazon aims to…
India’s advertising market is expected to witness modest, digital-led growth in 2026, following a muted 2025 marked by budget caution, regulatory uncertainty, and slower expansion in traditional media sectors. Industry analysts project low single-digit growth, with most gains coming from digital and performance marketing. Meanwhile, television, print, and outdoor are likely to remain subdued, pressured…
In India’s fast-changing digital landscape, Gen Z has become the most influential audience segment for brands. They are opinionated, expressive, and constantly connected — but reaching them requires more than traditional marketing. That’s where Under25, India’s leading youth media network, is rewriting the rules of engagement. Through an ecosystem built on community, content, and culture,…
Omnicom Group has announced a new leadership structure for its India operations. The change marks a fresh phase of growth and consolidation for one of the world’s top marketing networks. The goal is to make Omnicom India more agile, connected, and data-driven. This restructure comes at a time when clients want faster, more unified solutions…