Gold Prices Hit Record High Ahead of Diwali and Wedding Season: Buyers Shift Towards Bullion Investments Gold prices have soared to an all-time high just days before Diwali and the peak wedding season, with a noticeable shift in consumer preference from traditional jewellery to solid bullion such as coins and bars. On Thursday, the price…
Fastrack’s “UFO” outdoor campaign reimagined how urban spaces can be used to tell a story. In October 2025, the youth lifestyle brand transformed the skyline of seven major Indian cities — Mumbai, Bengaluru, Hyderabad, Chennai, Kolkata, Ahmedabad, and Pune — into its own creative playground. Giant 3D UFO structures, perched atop billboards, appeared to have…
MR.DIY India’s “The Painting” campaign for Diwali 2025 steps away from the conventional glitter of festive advertising to focus on something far more profound — the beauty of thoughtfulness and empathy. The film tells a heartwarming story of a young boy and a visually impaired girl, connected through the simple yet powerful act of painting….
L’Oréal Paris’ “Mujh Mein Hai Diwali” campaign for October 2025 beautifully redefines the festival of lights as more than just a visual spectacle — it’s an emotion that shines from within. With this campaign, the brand celebrates the confidence, beauty, and individuality of women who illuminate the world around them through their self-belief. Instead of…
