2008 Super Bowl Commercials Fail to Amaze

I spent most of the day monitoring the media’s reaction to last night’s Super Bowl and it appears we’re of almost one accord—they were mostly blah. I also spent time chatting with others and most people who watched the entire Super Bowl citied one or two commercials that were “decent” to “funny.”

So was this money well spent? Perhaps yes, perhaps no.

At a cost of $90,000 per second, the heat is really on advertisers. Read more